Call (03) 8060 5131
& Get Your Free SEO Quote

Google Local

In this digital age, it is all to easy to jump to the conclusion that online marketing is dominating over offline marketing methods… but is it fair? Just like “video killed the radio star” (as the song goes), can online media really kill the once all mighty print media star?

One dinosaur of print media which seems to be, all too often, in the firing line is the Yellow Pages.  Sure, on an environmental level, the Yellow Pages [physical book], may be seen as a colossal waste of paper but what about its effectiveness?

It seems that those who are most aggressively against the Yellow Pages are typically the ones who have the most to gain from its demise – namely online marketers, SEO and SEM companies.

So, before condemning the Yellow Pages, we decided to hit the streets of Melbourne to hear what the everyday person thinks. I guess you could call it some old fashioned market research :)

Watch the video below to see a quick summary of what we found…

The Survey Results

Q1. How often do you use the print version of the Yellow Pages? Read More>>

{ 32 comments }


Get your business found.

Ever typed your company name into Google and seen what comes back at you? Does it include your Google Places page details? Are the title and descriptions looking how they should? Is there any video or pictures in the results?

It’s a good exercise for any online business to do, because it will show you what others are seeing when they are searching for your keyword phrases or your company name.

A Well-Optimised Listing

We have already optimised our Google Places page so if you would like a benchmark of what an optimised listing should look like type “Melbourne SEO Services” into Google. Read More>>

{ 0 comments }


Get more visitors through Google Places.

Not claimed your Google Places listing yet? Tsk, tsk!

It really should be a priority for your online business to be doing the things that will get you noticed and this is one of those things. It’s becoming more important so stop putting it off and get it done!

If you’re not convinced yet then maybe we can persuade you with the following reasons. Read More>>

{ 2 comments }


To get a Google Places ranking is really very easy and needn’t take much time; so it’s another tool in your SEO “kit bag” that can help make a difference.

Just in case you’re not familiar with Google Places, this is the system whereby your business is identified on maps that Google serves in search results – you know, the maps with the red pins labeling locations?

Most businesses are NOT using Google Places correctly and therefore it’s easy to gain an immediate advantage over your competition and this brief guide shows you how. Read More>>

{ 6 comments }


One of the often-overlooked ways of getting ranked higher on Google involves getting a Google local listing in Google Places. Let’s say you do a search for “Melbourne Copiers”. At the time of this writing, the first half of the page is taken up by businesses that have a Google Places listing. So to keep your business at the top, here are some ‘rules’ to keep in mind.

First you have to either claim or create your listing. If you’re already listed there, that’s great – some of the work is already done for you. But if you’re not shown you can always add a new listing just for your business (http://www.google.com/addurl/?continue=/addurl).

Read More>>

{ 2 comments }


Recent news around the SEO industry is that Facebook traffic has exceed Google. Did you hear? As to be expected, more and more “internet gurus” have suddenly appeared selling training courses in how to get traffic with Facebook ads, and how to ride the “next big thing”.

At the same time, there are now over 75 million Twitter users, and other gurus will tell you that you need to get on board this “new” traffic stream to sell your products and services there.

So what’s best for your web business? Read More>>

{ 2 comments }


If you’ve watched the video above (if you haven’t and you are a small business owner, what are you thinking? watch it now!) then we can suppose

  1. You would like more traffic, more customers and more sales in your business (and let’s admit it – you want to be #1 in Google, right?)
  2. You are thinking of using an affordable SEO services company to increase your rankings, traffic and sales from the search engines

How will you know whether using a search engine optimisation company is a good investment for your small business and whether it is worth the money? Read More>>

{ 1 comment }


Landing on top of Google’s search results pages is a constant challenge even for SEO experts because of modifications in the way the Internet’s top search engine views and ranks content. Nowadays, it’s no longer enough to get organic listings, but to rank in Google Places as well. Adding your listing to Google Places for local business SEO is not an option but a necessity if you want people to find your business on the Internet.

About Google Places

Originally known as ‘Google Local’ business listing, Google Places enables local search results to appear above organic lists when an Internet user looks for anything with a specific location such as “dentist in Toronto”. The results show alongside a map with a red dot indicating your business location. This allows your target audience to find your online address, and, perhaps even more importantly for a bricks and mortar establishment, your business address.

What you need to know…

Read More>>

{ 1 comment }


A Google Local Listing in One Second Flat

It is increasingly becoming common knowledge in the world of SEO that web localization is one of the biggest trends online right now. Google Universal Search is one of the driving factors behind this recent trend. With videos, books, maps and more and more services showing up in the search results, marketers can now take advantage increasing avenues for content to be found and distributed. And what is arguably the biggest one of these avenues?

Location, Location, Location

Here’s 2 reasons why…

  1. When the SERPs return a “Google Local Business Listings” box complete with a map, it instantly draws the browsers eye.  Put simply, it is prominent and striking.
  2. Gaining visibility for local businesses in the listings can be extremely quick and easy.

Take this example from a client who verified their Google Local Listing about two minutes ago: Read More>>


Localized Search Engine Results for Melbourne SEO Services

Localized Search Engine Results for SEO Services in Melbourne. Notice who is #1?

Web localization is the talk of the town at the moment. Extremely exciting for me considering that a project of mine that I am working on at the moment is extremely localized, and is a niche that I absolutely love.

This project is exciting for me, for a few very good reasons. Finally I have picked a niche that I love and have been active in for my whole life (yes, by whole life, I mean I was being bottle fed in this area as a 2 month old baby!), so needless to say, this is something that I am passionate about, and not only that, it is localized! And that is what I am going to talk to you briefly about today. Read More>>

{ 0 comments }


    Phone:  +613-8060 5131

Email:  click here to email.

Address: Suite 1, 284 St Kilda Rd

St Kilda, Victoria Australia, 3182