Today, I was filming a video for my own blog when I came across an interesting quote that literally just rolled off the tip of my tongue, “by accident” so to speak. That quote was “leverage in the form of expectation”. So, what exactly does this mean, and why is it so detrimental to building a business online? Let me cover a few basics of where this quote came from.
In many of the interviews that David Jenyns conducts, one of the key phrases that comes up very frequently is how to gain leverage online. By this, I am talking about how to be one up on your competition. The very thing that continues to make you more valuable to your niche than your competition. This can come in various shapes and forms, in particular it can be a specific method that you use, it could be what propels you to the top of the internet marketing chain, in a nutshell, it is that very edge that you have that your competition doesn’t have.
So, if I were to teach you how to gain leverage in the form of expectation, I would have to go back to the very start of my story, and that was when me and David Jenyns first spent an afternoon just Read More>>
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