We use Market Samurai to research for keywords. Read the article to find out why.
You can’t succeed in internet marketing unless you get traffic to your website. Highly targeted traffic which converts is the most important thing. It is expensive to pay for traffic, so the best way is to get free traffic to your website from the search engines. Choosing the wrong keywords, those with not enough search volume, or those that are too highly competitive, can result in a lot of wasted time and effort.
An effective tool which can greatly help in targeting the right keywords is Market Samurai, which we have been using to good effect at Melbourne SEO Services. This is a tool which automates keyword research and thus allows you to spend your time more profitably than devoting hours to painstaking manual research. Market Samuari outlines for you what markets are worth targeting, which keywords to focus on, which markets have too high and which markets have too low competition and what your chances are of achieving front page ranking for a keyword. Read More>>
As a business owner, there are many demands on your time. Not only do you have to run your business but you also need to get new clients through the door. How do you do it?
Chances are you have a business website, but is it bringing you a steady stream of new “hot” clients?
You probably intuitively know that a #1 ranking in Google would boost your traffic, and get you some real results, but you’re already as busy as heck, so here’s the question:
Finding profitable keywords is the key to the success of your SEO and internet marketing campaigns. Successful search engine optimisation relies in identifying what your customers are typing in the search engines. In order to attract buyers and potential customers to your site you’ll need to find your most profitable keywords.
In my previous article I discussed the difference between browsing vs buying keywords. I will now give you practical tips and techniques on how to conduct keyword research to find your best keywords. Read More>>
Today, let’s talk about a simple search engine optimisation technique. I’ll be discussing how to target the right keywords for your SEO campaign. In his interview with Gideon Shalwick, Dave mentions “SEO is all about making sure that you are targeting the right keywords to come up in the organic search results”. When you target the right keywords you target the right audience.
A successful SEO campaign starts with good keyword research. People fall into the trap of looking for keywords with the highest search volume thinking that it would bring hordes of traffic to their website. What these people do not realize is that keywords with high search volume also have very high competition. More competition means investing more time and effort to beat all the other websites competing for the same keyword only to get visitors on your site who are not interested in buying your product at all.
But how would you know if the keywords you are targeting are the keywords your potential customers are typing in the search engines? Read More>>
Are you targeting the right keyword phrases for your target markets?
A successful online campaign starts with SEO keyword research. An extensive keyword discovery process will determine the direction of your campaign in relation to the key phrases you are choosing to target.
Many businesses and site owners know immediately which keywords they want to target. But the most obvious keywords are not always targeting the qualified traffic that every website needs. Yes, it just may very well be the perfect phrase, but if it isn’t, you could wind up spending a lot of time and money pursuing a ranking that either will never happen, or will provide very little value to your site.
There are a few key areas to look at when conducting SEO keyword research and choosing a target phrase:
1) Relevance – Is this phrase even relevant to your site and its content?
2) Search Frequency – Are people even searching for this phrase?
3) Competition – How competitive is this field? Is it even a feasible target?
Doing some keyword discovery to find the best keywords is the groundwork for your SEO campaign. Without it you’ll be flying blind with no clear direction on goals. We provide extensive SEO keyword research to discover what search phrases to target to grow your business.
Site and Competitor Analysis
How Attractive is Your Site to the Search Engines?
We review the content of your site to ensure that it is presented in a way that both the Search Engines, and your site visitors, will find easy to understand. We examine the internal and external linking to your site and see how you stack up against your competitors. Did you know to surpass your competitors in the search engines you must match their SEO efforts and more?
To learn more about SEO keyword research, watch this video:
