Shooting web video makes some people get stuck!

Introducing a video camera can make people freeze up and get stuck over their words. The cold sweats start, the heartbeat rises and all bodily functions cease! That’s the power of video…but it’s also a problem if you are meant to be recording a live presentation.

That’s why some people insist on using a video teleprompter to help them along with the delivery of their script. Here we look at the options you have in this area.

The VideoCue Pro Teleprompter

If you have decided that you MUST use a teleprompter then the VideoCue Pro is a good option.

This allows you to copy the text of your script into the prompter and display it at the speed that suits you; then you can use the in-built i-camera to record your video presentation. You can even have a green screen behind you for editing later.

This is an easy-to-use program for Mac users, for recording while looking directly into the camera; the output video can be exported as a .mov file, which also makes it easy to share on your blog, burn to DVD or upload to YouTube.

The downside to using a video teleprompter is that it can sound a little forced and unnatural unless you are very adept at writing scripts and making the written word sound natural. You don’t want your video to end up sounding like an infomercial, as that will turn most viewers off.

Shooting At An Angle

If you don’t want to use a program like VideoCue Pro you can put your script onto a laptop off -camera and shoot at an angle, reading off the laptop – but this one is not really recommended unless you are more experienced and are trying to create a slightly quirky effect in your video.

It works for some companies like Apple, but it’s best to steer clear of this until you are more proficient at video making. We recommend looking straight at the camera for people starting out.

Breaking Up Your Script And Using Bullet Points

Most people will not be able to record a 3 or 4 minute script straight off, without some help. Breaking up your script into smaller chunks will mean that you only have to remember shorter pieces and the main points can be bullet-pointed on notepaper placed just behind the camera. This has the effect of keeping the delivery natural and “chatty” rather than making it sound like you are reading.

You can even create natural edit points when you record by starting and ending each chunk of video in the same bodily position. The different sections of your video can be spliced and joined back together later, with your editing software, making your video look like it was all created in one take.

Whether or not to use a presentation prompter is one of many decisions you’ll have to make when making web video for your business. You can get help with all the rest in the Lights, Camera, Profits! workshop. Just click here to learn more about it.

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