How’s business? Typically speaking this is right in the hotspot of the year. We’re past Christmas, the kids are back to school and the year is well underway. Assuming you’ve got all your marketing in place, business should be cranking – people are looking to get things done!

Now is the perfect time to be listening to your clients and prospects. What are they asking for? What are their biggest problems and how can you solve them?

It’s not enough to build your business and think “ok I’m done – time to coast.” You need to be constantly evolving. You need to create new products, try new marketing methods and continue to improve the customer experience.

Far too often business owners get complacent – they get stuck on one particular traffic tactic or one product – but business changes and the best thing you can do to stay ‘current’ is to listen to your clients.

In fact, I’m working on a new product (right now) in our business based on being repeatedly asked “what’s working in SEO now?” and “What are the strategies you’re applying for your clients?” You see, one of my talents is to skate to where the puck is going to be, rather than where it is now.

So, to answer the questions and document everything, I’ve decided to run a small 1 day workshop here in Melbourne detailing step-by-step what we’re doing.

I hesitate to call it “The SEO Method 4” since SEO has changed and it’s much more than SEO. Anyway, if you’re keen to be in the room, just reply back to this email and say “keep me in the loop about your next workshop” and I’ll let you know when I have more details.

And in the meantime, I’d like to ask you: “What have you been holding onto that you could let go of in your business and what’s something new you could try (based on your customer feedback)?

Responsive businesses win.

And now for the news I spotted over the past week:

Signs Of More Google Algorithm Updates Early This Week {again!}

OK Google {where Google is headed}

Google Offers SEO Recommendations For Pages With Infinite Scroll {nice}

What Can SEOs Do That No Other Marketer Can? {good bits}

Facebook Buying WhatsApp For $19B {big tech news}

10 Video Marketers Share Their Top Video Marketing Tips {nice}

And how about our news.

#1. We’ve just recorded a Video Business Card for Tim Reid from “Small Business Big Marketing” – Australia’s #1 Marketing Podcast. He’s calling video business cards a *must* for all businesses. I’ll share his once it’s complete and if you you’d like us to help you create yours visit:

Book now and you’ll even get a 2014 Tropfest finalist working on your video! We’ve also hired a couple of new rockstars. So, if you’re looking for web video that works, we can help. We’re working on some awesome projects at the moment! Maybe yours will be next?

#2. I’m biased but here’s a great interview with me about business systems:

And on the topic of presenting, I’ll be presenting at the Government Communications Australia Awards 2014. If you’re keen to come I can hook you up with some free tickets, let me know:

#3. Did you see the video I recorded with the Twins from The Block?
www.youtube.com/watch?v=6DM6JsJkQMk {cool}

#4. I’m off to Soundwave next week – taking a trip down memory lane from my Planet13.com.au days. Pumped to see GreenDay, Avenged Sevenfold, Pennywise, AFI and Him and that’s just to name a few!

Always nice to stop and smell the roses sometimes.

Your online marketing coach,


Video Business Card

Here’s the team at Fox FM studios filming Tim’s Video Business Card (VBC).

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