A Beginner’s Guide to Developing Target Audience Personas

What’s the most effective way to give your business marketing campaign a solid direction? The practice of developing target audience personas whereby successful entrepreneurs learn and better understand the different types of customers who fall within their objective....

How to Turn Your Blogs into a Book in 10 Steps

Want to write a book, but don’t know where to begin?   Perhaps you’ve been writing blogs for a while and are finally ready to make the leap from blogger to published author.   Writing a book can be a daunting and overwhelming process to say the least. ...

The 7 Steps to Strong Sales Calls

Making sales calls can be challenging and daunting at times. Some may say they even inspire fear. Often, the reason for low success rates with sales calls, is due to the lack of an engaging, structured and interesting approach, which is attention-grabbing enough to...

10 Steps To Developing A Winning Business Presentation

If you’re not a professional public speaker or regular presenter, developing and delivering business presentations can be an extremely daunting, anxiety-ridden task. With so many possible outcomes, things to plan and consider, it’s no wonder so many people simply...
5 Steps to Crafting a Business Pitch That Works

5 Steps to Crafting a Business Pitch That Works

The moment has come. You’ve got 30 seconds alone with that ideal client or perfect investor with their full undivided attention. What do you say? Avoid the awkward silence, don’t miss a business opportunity again, and make them want your product or service with the...

7 Steps to Automating Your Lead Generation Process

Leads are the lifeblood of any business. Generating them, however, can be tricky and maybe even frustrating at times. Many businesses, including the most successful ones, can have trouble finding quality leads from time to time — with some, even ending up wasting...

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