7 Foolproof Techniques to Boost Your SEO & Conversions

System Architect | Fernando Angulo: SEMrush.com It’s an all too familiar sinking feeling. You’ve invested all your energy into creating the killer website for your business, but now it lays dormant, lost in the depths of the internet sea. You’ve got the magic system,...

Why Website Metrics Are Important

I’ve recently been asked to contribute to an expert roundup blog post and they wanted me to give the best piece of advice I could to business owners looking to increase their traffic with Google. I thought I’d give you the head start, so here it is… Focus on...

The Qualities Of A Good Website

Google has very particular things it looks for in a website. It will reward those demonstrating these qualities with high rankings. Two of these key elements are usability and technicals. How Google determines what a good site is For usability, the way that Google...

Make It Easy And They Will Convert: Website Usability

Sure, you can build a basic website and sit back waiting for the traffic to slowly convert into buyers. But while you sit there twiddling your thumbs, have a think about your website usability. Have you made it both easy to use and compelling enough that visitors are...

Website Architecture: Check It The Right Way

Building a website can be likened to building a house. If you want it to be sturdy enough to stand the test of time, it must have reliable architecture that meets industry standards. I bet you’ve never referred to a website in engineering terms, so I doubt you know...

Five Steps To A Reliable Site Audit

To the internet savvy, some letters of the alphabet have special meaning. S, E and O, for example, wouldn’t mean Santa, Eskimo and Orange (well, at least not to me anyway!). Go ahead, make a guess. Right on! Search Engine Optimisation. Now, how about the letter...

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