listen to ‘Cool customer re-activation story {2 min audio}’ on Audioboo I know there are countless businesses out there lugging around virtual treasure chests laden with customer details. Inside are little gems of information, like direct contact details and purchase...
listen to ‘Exact match domains… Is it still smart to get keyword rich domains?’ on Audioboo Everyone loves a shortcut. And no matter how much we insist that SEO is a long-term exercise, and that it takes months or even years to dominate a competitive niche, it...
Have you ever heard such a mass outpouring of grief and outrage than that which came spilling out of the SEO community after Google’s Penguin and Panda updates? Even the usually more sedate SEO pundits were using words like “apocalypse” and “Google declares war on...
Marketing Lessons from Travelling in Europe Part Six: Go That Extra Mile (London, UK) My accommodation during my European trip was arranged entirely through Airbnb and when I arrived in London I experienced an added level of service that I could never have...
listen to ‘Google’s Disavow Links Tool – My observations {5 min audio}’ on Audioboo When I first heard that Google has created a Disavow Tool I got excited thinking that the “Big G” had invented a device that would allow you to cut off all ties and...
