Link Building Strategies After Penguin

Links are still a very important component of search engine optimisation. The Penguin update really tried to focus in on and make part of the algorithm, people who were trying to manipulate the rankings by getting a whole lot of back links. So it is vital to keep a...

Why Do You Need To Evaluate Your Link Profile?

Because your link profile is one of the many factors which affect your website’s ranking in Google’s search result pages. If you’re not sure what a link profile actually is, here’s a quick definition: It is the general composition of all the links pointing to your...

Online Citations For Businesses: Do They Matter?

When I say “citation”, I’m not talking about a virtual cop pulling your website over for speeding, and then issuing you with a “citation”. What I’m referring to are online citations for businesses – the kind that can really...

Natural Link Building In The Google Panda & Penguin World

Google only likes playing with organic-looking links, so having natural links will definitely help improve your site’s ranking. Once you start building links naturally, you won’t have to worry too much about that mean old Panda or Penguin targeting and penalizing your...

Google Penguin Update: Get On The Road To Recovery

Everyone knows Google’s like a popularity contest; the higher ranking you have, the more chances of gaining clients. Since off page SEO has been a very important process in achieving high rankings, the act of link building has become an one of the easiest ways to...

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