Imagine a boxing match between YouTube vs TV. The former being the latest viewing medium and an internet sensation. The latter is the veteran who is fighting for its stronghold in the marketing arena. Who do you think will emerge the victor? YouTube or the web videos...
What happens when you put Youtube vs TV in a boxing ring? With the introduction of Smart TVs, traditional programming is on the way out. Youtube marketing expert, David Jenyns, says that Web TV advertising will knock-out traditional TV by 2015 or earlier. At Melbourne...
In the first part of this two-part post we looked at three ways you can begin to optimise your YouTube channel settings. The importance of keeping the end goal in mind should govern everything you do with your channel settings – and that’s usually to drive people back...
You’ve spent time and effort making your web videos, now it’s time to start recouping some of that investment; you need to get them out there in as many places as possible marketing your business. An obvious place to start is setting up a YouTube account. One of the...
YouTube unexpectedly suspended the account of well known and high-profile blogger Darren Rowes (Problogger) – without warning, without explanation. Acting quickly, Darren posted an open letter to YouTube that attracted over 500 tweets and 170 comments asking for...
