Building a website can be likened to building a house. If you want it to be sturdy enough to stand the test of time, it must have reliable architecture that meets industry standards. I bet you’ve never referred to a website in engineering terms, so I doubt you know...
To the internet savvy, some letters of the alphabet have special meaning. S, E and O, for example, wouldn’t mean Santa, Eskimo and Orange (well, at least not to me anyway!). Go ahead, make a guess. Right on! Search Engine Optimisation. Now, how about the letter...
For every problem or task in the real world, a set of tools is always helpful in carrying out all the fixes needed. The same is true for your website needs a little fixer-upper, such as when it experiences a sudden drop in organic traffic. There are specific tools...
Have you ever heard of recovering from Google’s Panda with manual work? I’m not referring to the blue collar job which makes most people sweat. What I’m talking about is the step by step process that involves the identification, recording and action you take to make...
That noisy commotion you heard back in November 2011 was SEO technicians around the world scrambling to find a new backlink analyser after Yahoo Site Explorer finally went offline. In the SEO world this was a big deal. If you’re analysing one website, then backlink...
