One of the biggest challenges for most website owners is creating original, engaging content. Because most business owners lack the time for this task, they often engage other people to do it for them. The problem is that the further away the actual content creation...
We all know it: SEO is an ever-changing industry. Therefore, it doesn’t come as a surprise the game is no longer just about building X amount of links and optimising Y amount of webpages. The new strategy is about being more out there – engaging and interacting with...
Diversifying further into your marketplace can be scary for small business owners. Why? Because it basically represents the unknown which seems counterintuitive to solidity and stability. You might be thinking, “I’m great at what I do, so why take the risk of creating...
“Hi, I’m building a spaceship.” What an amazing opener, eh? Yeah, I thought so, too! But I won’t go into all the details about how a stranger from Romania reached out to a fellow marketing genius here in Melbourne, named Steve Sammartino, to fund getting a spaceship...
Because your link profile is one of the many factors which affect your website’s ranking in Google’s search result pages. If you’re not sure what a link profile actually is, here’s a quick definition: It is the general composition of all the links pointing to your...
