Just ask any entrepreneur and business owner “What does it take to succeed?” and they’ll rattle off a long list of factors ranging from how to calculate ROI (return on investment) to finding the best staff. We live in a time where businesses exist in both the real...
It’s a pretty well-known fact in the ocean of SEO that link building helps increase a website’s buoyancy (ranking). What’s really interesting is…offpage SEO makes up 80% of the entire process, with link building being a huge part of it. And because the process...
Most people associate Pandas with cute & cuddly bears, but to most website owners, Google’s Panda is anything but cute. It would have been February 2011 when you realized Google unleashed their Panda update on your website, which possibly knocked it to the ground....
If you haven’t realized by now, Google is constantly evolving. While their core algorithm still revolves around having reputable sites linking back to yours, Google’s been devising further ways to make sure websites don’t just ‘sneak’ their way into high rankings. So,...
As a business owner, you may already know that SEO encompasses a lot of different factors such as user experience, back-linking and site usability. But one of the biggest (and baddest!) stars of the show is keyword optimisation. So, if you’re going to bother to...
