Click here to download Dave’s SEO update. Ok, here we are again… another day, another round of SEO updates. With all these changes, the tide has gone out and we’re now learning who’s been swimming naked. So, how has your website faired in the...
There are a lot of SEO companies today, so how do you go about choosing the best SEO firm Australia to help with your business? Here are 5 characteristics you should look for: Ethical and Transparent This may seem obvious, but you need to get a good feeling when...
Unlike many traditional marketing methods, with SEO you are able to get a very clear, measurable result for your efforts. You are able to see where you appear on Google, how many new visitors this brought to your website and how many of these visitors went on to make...
Having identified the keywords you’re going to target, you now need to ensure Google sees your website as a good match for those keywords when people are searching them. This is called website optimisation. To do this you need to put your keywords in the right...
First things first, you’ve got to know the landscape of your market. You need to know how to do keyword research. What searches are your clients typing into Google? Who are you competing against and what are they doing? The aim here is to build a list of...
