Don’t let the hot flushes ruin your first video-making experience! Live video recording can be a little daunting at first but good preparation for your videos will go a long way to calming the nerves and shooting something that looks and sounds professional. We go...
Your web videos should be spread far and wide but, in terms of your website, there are some key pages where it is irreplaceable. Video increases conversion rates of leads – so it is a powerful tool to encourage a call to action. That means it needs to be sitting on...
Video testimonials are like gold nuggets for your business. Every one adds credibility and authority to you – and we’ve mentioned many times that this is the currency you want to be dealing in online; you NEED it to make sales. There is a definite strategy to making...
Web video equipment needn’t cost you a fortune; but there are certain essentials you’ll want, to make decent-looking and sounding video that helps you get your message across. Below we take you through the basic equipment that you’ll need; you can spend as little as...
It’s true that every Tom, Dick and Harry can have their own video channel these days; but very few businesses go about YouTube channel optimisation the right way to make theirs stand out in the crowd. Remember that your channel is important for promoting videos that...